BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Literacy Texas - ECPv6.17.2//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Literacy Texas X-ORIGINAL-URL:https://www.literacytexas.org X-WR-CALDESC:Events for Literacy Texas REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/Chicago BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20240310T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20241103T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20250309T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20251102T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20260308T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20261101T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20270314T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20271107T070000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Chicago:20250923T090000 DTEND;TZID=America/Chicago:20250923T103000 DTSTAMP:20250924T081650Z CREATED:20250731T023313Z LAST-MODIFIED:20250924T081650Z UID:5706-1758618000-1758623400@www.literacytexas.org SUMMARY:What Leaders Need: Strategic & Succession Planning Essentials DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/leaders-sep-2025/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,Training,What Leaders Need ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-WLN-Strategic-Planning-1200-×-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251009T100000 DTEND;TZID=America/Chicago:20251009T110000 DTSTAMP:20251017T081128Z CREATED:20250827T110705Z LAST-MODIFIED:20251017T081128Z UID:5776-1760004000-1760007600@www.literacytexas.org SUMMARY:Best of Texas: Learning Differences & Disabilities DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-oct-2025/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-DISABILITIES-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251014T130000 DTEND;TZID=America/Chicago:20251014T143000 DTSTAMP:20251017T081152Z CREATED:20250827T102001Z LAST-MODIFIED:20251017T081152Z UID:5773-1760446800-1760452200@www.literacytexas.org SUMMARY:The Expert Edge: Progress by Design DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/expert-edge-oct-2025/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,The Expert Edge,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-FORMS-Edge-Progress-by-Design-1200x300-1.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251024T081500 DTEND;TZID=America/Chicago:20251024T153000 DTSTAMP:20251029T090050Z CREATED:20250814T074643Z LAST-MODIFIED:20251029T090050Z UID:5750-1761293700-1761319800@www.literacytexas.org SUMMARY:DFW Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2025-symposium-dfw/ LOCATION:The Commons\, UTA\, 440 W Nedderman Dr.\, Arlington\, TX\, 76013\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-SOLD-OUT-DFW-Symposium-2025-26.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251113T100000 DTEND;TZID=America/Chicago:20251113T110000 DTSTAMP:20251113T220858Z CREATED:20250918T083442Z LAST-MODIFIED:20251113T220858Z UID:5813-1763028000-1763031600@www.literacytexas.org SUMMARY:Best of Texas: Adult Learner Persistence & Retention DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-nov-2025/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-PERSISTENCE-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251114T093000 DTEND;TZID=America/Chicago:20251114T131500 DTSTAMP:20251118T100944Z CREATED:20250917T093511Z LAST-MODIFIED:20251118T100944Z UID:5805-1763112600-1763126100@www.literacytexas.org SUMMARY:South Texas Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2025-symposium-south-texas/ LOCATION:McAllen Public Library\, 4001 N 23rd St\, McAllen\, TX\, 78504\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-South-TX-Symposium-2025-26-DATELESS.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251204T090000 DTEND;TZID=America/Chicago:20251204T103000 DTSTAMP:20251205T093208Z CREATED:20250918T084036Z LAST-MODIFIED:20251205T093208Z UID:5814-1764838800-1764844200@www.literacytexas.org SUMMARY:What Leaders Need: Finding & Keeping Amazing Volunteers DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/leaders-dec-2025/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Training,What Leaders Need ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-WLN-Volunteers-1200-×-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251211T100000 DTEND;TZID=America/Chicago:20251211T110000 DTSTAMP:20251212T033359Z CREATED:20250918T091454Z LAST-MODIFIED:20251212T033359Z UID:5815-1765447200-1765450800@www.literacytexas.org SUMMARY:Best of Texas: Career Navigation DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-dec-2025/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-CAREER-NAVIGATION-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251212T081500 DTEND;TZID=America/Chicago:20251212T153000 DTSTAMP:20251217T061546Z CREATED:20250926T092957Z LAST-MODIFIED:20251217T061546Z UID:5832-1765527300-1765553400@www.literacytexas.org SUMMARY:East Texas Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2025-symposium-east-texas/ CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-East-TX-Symposium-2025-26-DATELESS.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20251215T103000 DTEND;TZID=America/Chicago:20251215T113000 DTSTAMP:20251217T064313Z CREATED:20250918T092234Z LAST-MODIFIED:20251217T064313Z UID:5816-1765794600-1765798200@www.literacytexas.org SUMMARY:LitTX Group Chat DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/group-chat-dec-2025/ LOCATION:Online Event – Zoom CATEGORIES:Group Chat,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Group-Chat-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260108T100000 DTEND;TZID=America/Chicago:20260108T110000 DTSTAMP:20260109T221654Z CREATED:20251028T020302Z LAST-MODIFIED:20260109T221654Z UID:6087-1767866400-1767870000@www.literacytexas.org SUMMARY:Best of Texas: Wraparound Services DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-jan-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-WRAPAROUND-SERVICES-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20260122 DTEND;VALUE=DATE:20260124 DTSTAMP:20260127T113527Z CREATED:20251028T092817Z LAST-MODIFIED:20260127T113527Z UID:6091-1769040000-1769212799@www.literacytexas.org SUMMARY:Far West Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-symposium-far-west/ LOCATION:Ysleta Community Learning Center\, 121 Padres Dr\, El Paso\, TX\, 79907\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Far-West-Symposium-2025-26-DATELESS.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260127T090000 DTEND;TZID=America/Chicago:20260127T103000 DTSTAMP:20260128T102144Z CREATED:20251029T104000Z LAST-MODIFIED:20260128T102144Z UID:6094-1769504400-1769509800@www.literacytexas.org SUMMARY:The Expert Edge: Building a Positive Classroom Environment DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/expert-edge-jan-2026/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,The Expert Edge,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Edge-Positive-Classroom-1200x300-1.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260212T100000 DTEND;TZID=America/Chicago:20260212T110000 DTSTAMP:20260217T103405Z CREATED:20251125T221639Z LAST-MODIFIED:20260217T103405Z UID:6135-1770890400-1770894000@www.literacytexas.org SUMMARY:Best of Texas: HSE/GED DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-feb-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-HSEGED-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260217T090000 DTEND;TZID=America/Chicago:20260217T103000 DTSTAMP:20260218T064837Z CREATED:20251125T223425Z LAST-MODIFIED:20260218T064837Z UID:6136-1771318800-1771324200@www.literacytexas.org SUMMARY:What Leaders Need: Communications That Work DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/leaders-feb-2026/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,Training,What Leaders Need ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-WLN-Comms-1200-×-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260306T081500 DTEND;TZID=America/Chicago:20260306T120000 DTSTAMP:20260310T215352Z CREATED:20251216T111921Z LAST-MODIFIED:20260310T215352Z UID:6181-1772784900-1772798400@www.literacytexas.org SUMMARY:Panhandle Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-symposium-panhandle/ LOCATION:Amarillo Area Foundation\, 919 S. Polk St\, Amarillo\, TX\, 79101\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Panhandle-Symposium-2025-26.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260312T100000 DTEND;TZID=America/Chicago:20260312T110000 DTSTAMP:20260313T073012Z CREATED:20260109T112928Z LAST-MODIFIED:20260313T073012Z UID:6214-1773309600-1773313200@www.literacytexas.org SUMMARY:Best of Texas: Work Readiness & Soft Skills DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-mar-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-Work-Readiness-Soft-Skills-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260326T130000 DTEND;TZID=America/Chicago:20260326T140000 DTSTAMP:20260501T045727Z CREATED:20250815T071904Z LAST-MODIFIED:20260501T045727Z UID:5754-1774530000-1774533600@www.literacytexas.org SUMMARY:LitTX Group Chat - March 2026 DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/group-chat-mar-2026/ LOCATION:Online Event – Zoom CATEGORIES:Group Chat,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Group-Chat-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260409T100000 DTEND;TZID=America/Chicago:20260409T110000 DTSTAMP:20260501T050238Z CREATED:20260217T101016Z LAST-MODIFIED:20260501T050238Z UID:6305-1775728800-1775732400@www.literacytexas.org SUMMARY:Best of Texas: Math Literacy & Numeracy DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-apr-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-Math-Numeracy-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260417T081500 DTEND;TZID=America/Chicago:20260417T153000 DTSTAMP:20260417T230133Z CREATED:20251218T105611Z LAST-MODIFIED:20260417T230133Z UID:6187-1776413700-1776439800@www.literacytexas.org SUMMARY:Alamo & Central TX Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-symposium-alamo-central/ LOCATION:Embassy Suites San Marcos\, 1001 E McCarty Lane\, San Marcos\, 78666\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Alamo-Central-Symposium-2025-26.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260429T140000 DTEND;TZID=America/Chicago:20260429T153000 DTSTAMP:20260429T225301Z CREATED:20260226T101900Z LAST-MODIFIED:20260429T225301Z UID:6323-1777471200-1777476600@www.literacytexas.org SUMMARY:The Expert Edge: Worth the Stay - Persistence in Action DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/expert-edge-apr-2026/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,The Expert Edge,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Edge-Worth-the-Stay-1200x300-1.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260508T081500 DTEND;TZID=America/Chicago:20260508T120000 DTSTAMP:20260529T025446Z CREATED:20260217T090318Z LAST-MODIFIED:20260529T025446Z UID:6303-1778228100-1778241600@www.literacytexas.org SUMMARY:Mid-West Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-symposium-mid-west/ CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Mid-West-Symposium-2025-26.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260514T130000 DTEND;TZID=America/Chicago:20260514T140000 DTSTAMP:20260529T025406Z CREATED:20260401T024855Z LAST-MODIFIED:20260529T025406Z UID:6371-1778763600-1778767200@www.literacytexas.org SUMMARY:Best of Texas: Clear Communication DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-may-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-Clear-Communication-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260604T090000 DTEND;TZID=America/Chicago:20260604T103000 DTSTAMP:20260604T230549Z CREATED:20260409T082310Z LAST-MODIFIED:20260604T230549Z UID:6383-1780563600-1780569000@www.literacytexas.org SUMMARY:What Leaders Need: Effective Student Recruitment & Orientation DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/leaders-jun-2026/ LOCATION:Online Event – Zoom CATEGORIES:Literacy Texas Events,Online Event,Other Events,Training,What Leaders Need ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-WLN-Student-Orientation-1200-×-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260605T081500 DTEND;TZID=America/Chicago:20260605T153000 DTSTAMP:20260609T013938Z CREATED:20260305T050110Z LAST-MODIFIED:20260609T013938Z UID:6332-1780647300-1780673400@www.literacytexas.org SUMMARY:Gulf Coast Literacy Symposium DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-symposium-gulf-coast/ LOCATION:HCC Southeast: The Learning Hub\, 6815 Rustic Street\, Houston\, TX\, 77087\, United States CATEGORIES:Literacy Texas Events,Symposium,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Gulf-Coast-Symposium-2025-26.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260611T130000 DTEND;TZID=America/Chicago:20260611T140000 DTSTAMP:20260611T204435Z CREATED:20260429T080433Z LAST-MODIFIED:20260611T204435Z UID:6415-1781182800-1781186400@www.literacytexas.org SUMMARY:Best of Texas: Digital & Media Literacy DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-jun-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-Digital-Media-Literacy-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260709T130000 DTEND;TZID=America/Chicago:20260709T140000 DTSTAMP:20260711T034530Z CREATED:20260514T100804Z LAST-MODIFIED:20260711T034530Z UID:6437-1783602000-1783605600@www.literacytexas.org SUMMARY:Best of Texas: Civics & Citizenship DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/best-of-texas-jul-2026/ LOCATION:Online Event – Zoom CATEGORIES:Best of Texas,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-BEST-CIVICS-CITIZENSHIP-1200-x-300-px-1.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260721T110000 DTEND;TZID=America/Chicago:20260721T120000 DTSTAMP:20260721T234142Z CREATED:20260527T070637Z LAST-MODIFIED:20260721T234142Z UID:6452-1784631600-1784635200@www.literacytexas.org SUMMARY:LitTX Group Chat - July 2026 DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/group-chat-jul-2026/ LOCATION:Online Event – Zoom CATEGORIES:Group Chat,Literacy Texas Events,Online Event ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/GOOGLE-Group-Chat-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20260728 DTEND;VALUE=DATE:20260730 DTSTAMP:20260409T082130Z CREATED:20250814T071408Z LAST-MODIFIED:20260409T082130Z UID:5746-1785196800-1785369599@www.literacytexas.org SUMMARY:2026 Literacy Texas Annual Conference DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/2026-conference/ LOCATION:Embassy Suites by Hilton Grapevine DFW Airport North\, 2401 Bass Pro Drive\, Grapevine\, TX\, 76051\, United States CATEGORIES:Annual Conference,Literacy Texas Events ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/2026-conference-GOOGLE-blue-on-trans-1200x300-1.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20260811T100000 DTEND;TZID=America/Chicago:20260811T110000 DTSTAMP:20260811T222228Z CREATED:20260626T103414Z LAST-MODIFIED:20260811T222228Z UID:7554-1786442400-1786446000@www.literacytexas.org SUMMARY:Pop-Up: Future Focus DESCRIPTION:When resources are tight\, it can be difficult to know where to turn to get answers on core topics – but those answers are crucial to leaders’ ability to offer quality programs.  What Leaders Need\, for directors\, managers\, and other leaders at adult literacy programs\, is presented via a tri-state partnership. Literacy Texas is proud to partner with Adult Learning Alliance of Arkansas and Oklahoma Literacy Coalition to bring quality professional development to literacy leaders across three states. Read more about the What Leaders Need quarterly online training series. \n \n \n \n \n \n \n \n Thank you so much for your interest! This event is now over. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n QUICK LINKS FOR THIS WHAT LEADERS NEED SESSION: \n \n \n \n Click on any of the links below to go straight to that section\, or simply scroll down the page. \n \n \n \n Basic details \n \n \n \n About this topic \n \n \n \n Meet the presenter \n \n \n \n Online registration \n \n \n \n PD Certificates \n \n \n \n Downloads and printable documents \n \n \n \n Special thanks \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n BASIC DETAILS \n \n \n \n This online session will be held on: \n \n \n \n Tuesday\, February 17\, 2026\, from 9:00 AM to 10:30 AM (CT). \n \n \n \n Check-in for registered participants will open on Zoom at 8:50 AM.  \n \n \n \n Please arrive on time – the Zoom room will close to late arrivals 30 minutes after the session begins. \n \n \n \n This training session is offered free of charge to Arkansas\, Oklahoma\, and Texas nonprofit professionals who work in the fields of adult and family literacy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ABOUT THIS TOPIC \n \n \n \n In today’s fast-moving business world\, great leadership isn’t just about managing people—it’s about mastering communication and driving a clear\, consistent marketing message. When leaders communicate with clarity and purpose\, teams stay aligned\, customers feel connected\, and brands grow with intention instead of guesswork. In this engaging session\, we’ll explore the essential communication and marketing skills every leader needs to succeed. From defining a strong vision and shaping core messaging to telling powerful stories\, showing up online with authenticity\, and using data to guide decisions\, this presentation breaks it all down into actionable strategies that leaders can implement immediately. \n \n \n \n You’ll learn: How to simplify your brand message so your team (and customers) instantly “get it.”Why consistency in communication builds trust—and inconsistency destroys it.How leaders can leverage storytelling to inspire\, influence\, and build deeper relationships.What today’s digital landscape requires from leadership\, even if marketing isn’t your job.The key metrics every leader should understand to make smarter\, faster decisions.What your marketing team wishes you knew (but doesn’t always say out loud). \n \n \n \n Perfect for business owners\, executives\, directors\, and emerging leaders—this session will help you communicate with confidence\, show up with purpose\, and lead your brand forward with clarity. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Primary Topic Area \n \n \n \n \n \n \n \n \n \n Session will also cover: \n \n \n \n \n \n \n \n \n \n \n \n \n \n Audience \n \n \n \n \n \n \n \n \n \n Level \n \n \n \n \n \n \n \n \n \n \n \n \n \n Texas AEL PD Category \n \n \n \n Assigned by TCALL \n \n \n \n \n \n \n \n \n \n Read more about the PD categories on the TCALL website. See the full Texas AEL Guide. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Other info: \n \n \n \n No other info available at this time. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n MEET THE PRESENTER \n \n \n \n \n \n \n \n \n Presenter: Shelby McFarlandCEO | The Marketing Broker Shelby McFarland is a trailblazing entrepreneur with over 13 years of experience in the marketing industry. Starting her career at 18\, Shelby quickly made a name for herself\, building a diverse skill set that spans digital marketing\, content strategy\, social media management\, SEO\, and branding. In 2016\, she founded her own agency\, The Marketing Broker transforming it into a thriving business that serves both startups and Fortune 500 companies.Recognized for her innovation\, Shelby has spoken at industry conferences and received awards for her contributions. She is also a passionate advocate for empowering women in leadership and entrepreneurship\, while balancing her role as a dedicated mother and community volunteer. With a keen eye for trends and an unwavering commitment to excellence\, Shelby continues to redefine success in the marketing world. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n HOST \n \n \n \n \n \n \n \n \n \n \n \n \n \n Nancy LeonhardtExecutive DirectorAdult Learning Alliance of Arkansas \n \n \n \n \n \n \n \n Nancy joined Adult Learning Alliance of Arkansas in October 2013. She has served in numerous positions in the non-profit arena since 1992 in California\, Wisconsin\, and Arkansas. Nancy holds a BS in Urban and Regional Planning from California Polytechnic State University. Nancy is a member of the Rotary Club of West Little Rock. She served Rotary District 6150 as District Governor in 2017-2018\, and currently serves as Chair of the Basic Education and Literacy Rotarian Action Group (BELRAG) and the District Public Image Coordinator. She lives in Little Rock with her husband\, Darrell\, of 40 years\, and has two adult children\, Jason and Christy. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n FREE ONLINE REGISTRATION \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n click here to register now\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n REMINDER: CHECK YOUR SPAM \n \n \n \n Every online registration will generate an automated email response with further information. If you don’t see it arrive\, please check your junk mail! \n \n \n \n Online registration has now closed – but we have a few spots available for last-minute registrants! Call us on 972-926-3155 to make arrangements. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PD CERTIFICATES \n \n \n \n Participants who complete the full session will receive 1.5 hours of PD credit. Literacy Texas defines “complete” as: Be present for at least 90% of the session;Have your camera on for the entire time you are present. \n \n \n \n Certificates of completion will be awarded after the event. Complete the survey after the training is finished to give your details and get your certificate. Surveys will be sent via email after the training\, and certificates will be prepared and sent after the survey closes. Please pay attention to the due dates – after each event is wrapped up\, we will not be able to go back and re-issue your PD certificate. If you know you’ll need a certificate at a later date\, please take care to request it in a timely manner! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n DOWNLOADS & PRINTABLE DOCUMENTS \n \n \n \n Download a flyer to display at your location or send to others who may be interested in attending [link whole sentence to PDF of flyer]. \n \n \n \n Downloadable PDF flyer for this training session is coming soon. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n SPECIAL THANKS \n \n \n \n [presenter] \n \n \n \n Shelby McFarland\, The Marketing Broker \n \n \n \n The Texas Workforce Commission \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n STAY IN THE KNOW - \n \n \n \n \n \n \n go to the literacy texas calendar\n \n \n \n \n \n \n \n \n \n \n see the national literacy calendar\n \n \n \n \n \n \n \n \n \n \n sign up for mailings\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Or get news directly from Literacy Texas: \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Page checked/updated: 2/17/2026 URL:https://www.literacytexas.org/calendar/future-focus-2026/ LOCATION:Online Event – Zoom CATEGORIES:Annual Conference,Literacy Texas Events,Online Event,Other Events,Training ATTACH;FMTTYPE=image/png:https://www.literacytexas.org/wp-content/uploads/Future-Focus-GOOGLE-1200-x-300-px.png ORGANIZER;CN="Literacy Texas":MAILTO:info@literacytexas.org END:VEVENT END:VCALENDAR